To review email engagement, Inbox provides email metrics directly within Outlook. These are the same metrics provided in the Activity Manager.
Option 1: View via Summary Email
Select the summary email you received after sending the mass email and open the Inbox add-in.
The Email Metrics section will appear, showing you an overview of engagement.
Option 2: View via Sent Items
Navigate to your Outlook Sent Items folder.
Click on the mass email you sent and open the Inbox add-in.
This will show the same Email Metrics section.
Note: If you do not see a specific metric here like Unique Links clicked, contact us or your administrator to enable it.
Review this article for more details about these metrics
Click the Open Activity Manager button to review email engagement details and take action.
Targeted follow-ups: Filter the list of contacts who opened or clicked your email and create a list to send specific follow-up.
Reminder: Filter the list of contacts who did not engage with your email and create a separate list to send a reminder.
Data Hygiene: Filter the list of contacts who had bounce backs to fix the contact data or remove them from the list.